Why User Experience is important in App development?
A great design will always catch the attention of users, however, we also need to think about the type of experience we are giving them, if we want to keep them interested in a long term and get excellent reviews from our product. According to the Nielsen Norman Group, User Experience “encompasses all aspects of the end-user’s interaction with the company, its services and its products”. In order to provide a good User Experience (UX) you must identify the specific needs of the customers and go further, by making them feel truly satisfied in any discipline that is part...
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