How Google Play Instant is upgrading existing apps and help them to get noticed
Instant Apps was released by Google some months ago as a functionality so that users could run applications almost instantly, without an installation being required. The main goal was to become an “evolution in app sharing and discovery”, providing just the experience we all users want from new apps before choosing whether to download them or not into our smart devices. Obviously, this idea also tries to benefit Android developers by enabling an easier way to get to their apps in different type of channels like Search, Social Media, Messaging or the Google Play Store. We made a prior...
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